LEGAL
HotLead Privacy Policy
How we collect, use and protect personal information in HotLead. Last updated: 7 November 2026
1. Who we are
HotLead is made and run by Keene Growth Partners (Pty) Ltd, registration number 2026/759782/07, Jeffreys Bay, Eastern Cape, South Africa (“Keene Growth”, “we”, “us”). We are the responsible party for the personal information described here under the Protection of Personal Information Act, 2013 (POPIA). Our Information Officer is Darryn Mountfort, at hello@keenegrowth.com.
2. What this policy covers
This policy covers the HotLead app (on the web at app.hotleadapp.com and in the App Store and Google Play) and the website hotleadapp.com.
HotLead members use it to run their own lead pages, review pages and social posts. When someone fills in a member’s page, that member decides what is collected and why, and is responsible for it. We process that information on the member’s behalf, only to provide HotLead to them. Each member’s pages have their own privacy policy.
3. What we collect
- Your account: your email address (you sign in with it and a one-time code), your name and your role in the business.
- Your business: the details you give us, such as the business name, phone, WhatsApp, email, address, website, industry and country, and your answers to the setup questions (your “Business Brain”).
- What you create and upload: lead pages, posts, notes, scripts, logos, photos and videos you add to your library, Reels and pictures you make, and requests you send us.
- Leads and reviews: the names, contact details, answers and messages that your pages collect, your notes and call history for each lead, and the reviews your customers leave. We hold these for you, as described in section 2.
- Camera and photos: only when you choose to take or pick a photo or video to upload.
- Microphone: only when you record a voice note in “Request a feature”. The recording is sent to an AI provider to turn it into text, and the audio isn’t kept; we keep only the text.
- Notifications: if you allow alerts, a notification token for your phone or browser, so we can tell you about new leads.
- How you use the app: for example which leads you’ve opened, calls and messages you’ve logged, and the AI features and credits you’ve used. This makes the app work and keeps your credit balance right.
- Billing: your plan, subscription status and payment records. Payments are taken by our payment provider on its own checkout page. We never see or store your card details.
- Technical information: our hosting keeps standard request logs, which include IP addresses, for security. We also measure how fast pages load, without identifying you.
The HotLead app has no advertising or tracking tools. The sales pages on hotleadapp.com and the demo at hotleadapp.com/demo use Google Analytics and Meta Pixel to measure our own marketing. Members can add their own tracking to their lead pages.
4. How we use it
We use personal information to provide HotLead: to sign you in, show and alert you to your leads, build your pages and posts, send emails you or your pages ask us to send, keep your account and billing working, give support, keep the service secure and improve it. We don’t use it for anything unrelated without asking you.
5. AI features
HotLead’s AI features are run by third-party AI providers. When you use one, we send them only what that feature needs, and send their answer back to you:
- Text, such as your Business Brain, the post or page you’re working on, and requests you send us.
- Photos you choose for AI pictures.
- Voice notes, to turn them into text.
We use these providers through their paid business services, under terms that don’t let them use your content to train their models. We don’t send your leads’ phone numbers or email addresses to AI providers. If you choose to turn a customer review into a post, the review and the name the customer agreed to show are used to write it.
You can also connect your own AI assistant to HotLead (see AI agents). If you do, it can read and update your leads, posts and pages as you instruct it. You choose that assistant, and its provider’s own terms apply.
6. Who we share it with
We don’t sell personal information and we don’t share it for advertising. We share it only with the service providers that run HotLead for us, and only as far as they need it:
- Hosting, database and file storage providers, which run the app and keep your information.
- AI providers, for AI features, as described in section 5.
- An email delivery service, for sign-in codes, alerts and the emails your pages send.
- Google and Apple’s notification services, to deliver alerts to your phone. An alert shows a short summary of the lead, such as their first name.
- Our payment provider, for payments and subscriptions.
- Buffer, only if you connect your own Buffer account to schedule posts. We send it the posts, pictures and videos you choose to schedule.
Each provider may use the information only to provide its service to us. You can ask us for a list of our current providers at hello@keenegrowth.com. We may also share information if the law requires it, or to protect our rights or someone’s safety.
7. Where it’s kept
Our providers store and process information outside South Africa, mainly in the United States and the European Union. We use providers that protect it to a standard similar to POPIA.
8. How we protect it
Everything is sent over encrypted connections (HTTPS). Each business can only see its own information, access is limited to the people who need it, and passwords aren’t used: you sign in with a one-time code sent to your email.
9. How long we keep it
We keep your information while your account is active. When an account is deleted, we remove the business, its pages, leads, notes, visits, reviews, posts, pictures, Reels and logins within 30 days. We keep billing records, such as payments, plans, codes and credit use, for as long as tax and accounting law requires.
10. Deleting your account
You can delete your account at any time:
- In the app: Settings → Delete my account.
- On the web, without signing in: hotleadapp.com/delete-account.
- By email to hello@keenegrowth.com.
Deleting an owner’s account also cancels the subscription at the end of the period you’ve paid for. A team member deleting their account removes only their own login.
11. Your rights
You can ask to see the personal information we hold about you, have it corrected or deleted, or object to how we use it, by emailing hello@keenegrowth.com. If you were a lead or reviewer of a HotLead member, please contact that business first; we’ll help them deal with your request. You can also complain to South Africa’s Information Regulator at inforegulator.org.za.
12. Children
HotLead is a business tool for adults. It isn’t meant for anyone under 18, and we don’t knowingly collect children’s information.
13. Changes
We may update this policy. We’ll change the date at the top, and tell members by email or in the app about important changes.
14. Contact
Keene Growth Partners (Pty) Ltd, Jeffreys Bay, Eastern Cape, South Africa · hello@keenegrowth.com